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2022

Brand Management: Theory and Practice
subtitle

Author : John Dixon

Subject : Marketing Management

ISBN :9781647260866

Brand management is a field of marketing that deals with the analysis and planning of the perception of a brand in the market. One of the integral aspects of brand management is the development of a good

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2022

Marketing Management: A Global Overview
subtitle

Author : Anna Freeman

Subject : Marketing Management

ISBN :9781647260873

The organizational discipline which is concerned with the practical application of marketing techniques, orientation and methods within organizations and enterprises is known as marketing management. It

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2022

Sales Management
subtitle

Author : Harrison Woods

Subject : Marketing Management

ISBN :9781647260880

The discipline of business, which focuses on the practical application of the techniques used in sales and the management of an organization's sales operations is known as sales management. The most important

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Results 1 - 3 of 3